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Targo Advertising

Doodleweb · Web Design Services & SaaS

Chandan Sharma

Doodleweb founder Chandan Sharma used managed LinkedIn content to build an audience for his agency and his product, Site Sonar. From January to August 2026 his posts earned 79,563 impressions, roughly doubled his monthly reach, and grew his followers from 1,792 to 3,474.

Doodleweb LinkedIn case study
Services
LinkedIn Ghostwriting + Content Programme
Industry
Web Design Services & SaaS
Timeline
9 Months (Jan–Sep 2026)
LinkedIn profile

The challenge

The challenge

Chandan's content averaged 4,554 impressions a month and about 55 new followers. With a product rebrand to promote (HeroChat becoming Site Sonar), he needed a bigger, more senior audience fast.

  • Low baseline reach for a founder promoting both an agency and a product
  • Slow follower growth (about 55 a month)
  • Needed an audience of senior decision-makers, not peers
  • Needed content that could carry product news credibly

The solution

The solution

We ran his LinkedIn content month by month: founder story, agency proof and product posts for Site Sonar, with monthly reporting on reach, follower quality and website clicks.

The result

The result

January to August delivered 79,563 impressions and 1,323 engagements. Average monthly impressions more than doubled (9,945 versus 4,554), monthly engagements rose 62%, and new followers per month roughly quadrupled (210 versus 55). A July Site Sonar case-study post passed 14,000 impressions on its own.

Followers reached 3,703 by the end of September, with over 65% at senior level, director, owner or executive. In September, 59% of impressions came from outside his network.

4x
monthly follower growth versus baseline
79,563
impressions, January to August 2026
1,682
new followers, January to August 2026
2x
average monthly reach versus baseline

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